About Nozes
We turn business maturity into recognized expertise
Nozes specializes in branding. We work with business owners who want a brand as solid as the company they’ve built, so the market recognizes the quality of their work with the same care they put into running their business.
What we do
Three services, one guiding principle
Our process goes deep. Before designing a solution, we get to know the reality of your business and understand what it truly is. That step is essential.
Branding Consultancy
Sets the direction and the central story. Positioning, value proposition and the principles that guide each choice the company makes.
Learn more about Branding Consultancy ➜Brand Management Advisory
Keeps that direction consistent in everyday work. Monthly guidance on the decisions that shape how your business is perceived.
Learn more about Brand Management Advisory ➜Visual identity
Turns that thinking into a visual language, with technical care and a clear direction. The design grows out of the strategy, never a passing preference.
Learn more about Visual Identity ➜The story behind the name
The meaning of Nozes
The name captures our approach. Nozes means walnuts in Portuguese. An open walnut resembles the brain, where purchasing decisions take shape long before a sales conversation begins.
We work where neuroscience, behavior and strategy meet. Here, brand choices have a technical foundation and no longer depend on loose interpretations or the preferences of whoever speaks loudest in the meeting.
We ground your brand in behavior and strategy, helping your business’s expertise make it a natural choice for customers.

Who leads the work
Mariana Belchior
Brand strategist · Specialist in Marketing, Branding and Neuromarketing · Founder of Nozes Brand Strategy

Mariana’s career began in design and grew into strategy. More than 15 years in marketing, branding and identity projects revealed a pattern: strong brands come from informed decisions, and informed decisions come from understanding how people choose.
The training in Neuromarketing brought that perspective to the work. Every Nozes recommendation draws on consumer behavior, decision-making and the everyday reality of running a business.
- More than 15 years of experience in marketing, branding and design
- Degree in Design (Udesc), MBA in Marketing (FGV) and postgraduate training in Neuromarketing
- Specialist in consumer behavior and decision-making
- Consultancy projects and workshops for brands across sectors
- Strategy applied to the everyday reality of running a business
Let’s talk.
Tell me where your business stands. We’ll start with an honest assessment of what makes sense for you.
Talk to Nozes Explore our servicesOr, if you prefer: LinkedIn · mari@somosnozes.com.br